DIGITAL PERFORMANCE MARKETING MANAGER - BRUSSELS - FR/NL

My client developing an innovative CRM platform. They are looking for a passionate "Performance Marketing Manager" who ll promote and help grow the business, in Belgium and internationally.

With a direct impact on the growth, your objective will be making sure you reach the target audience (prospects) and get them through the digital funnel (from reach to lead generation until conversion).

You will be responsible for paid and performance-based campaigns' strategies for : 

- traffic generation (on the website and social network pages)

- lead generation (creation of free accounts) 

- conversion (client acquisition)

Your role includes:

  • Strategic analysis of markets and competitive landscape dynamics to scope potential new acquisition channels
  • Traffic and lead generation strategy and analysis
  • Tracking of all digital activities, including UTM tracking, Google Display Network tracking and tagging, using various tools - ex: Google Analytics, Google Data Studios
  • Budget Management
  • Contribution to the content of campaigns, in coordination with the communication manager
  • Analysis of the campaigns’ performance results and ROI

 

Your Profile : 

  • You hold a master degree in marketing, business, or commercial engineering
  • As a digital literate and a marketing passionate, you are always on the look of the last innovations and trends, and you’re eager to come up with and implement innovative new ideas
  • Very good understanding of all digital channels
  • Pro-active and a doer who gets things moving, not afraid to take a phone and call colleagues and clients
  • 3-5 year’s experience in a similar function
  • Dutch or French is a must, with a good level of English
  • A Full time position 5 days/week, with flexible time (2 days per week working from home)
  • You’ll have a direct and concrete impact on the company and its long-term strategy, with clear contribution to the growth
  • An ambitious technology SME at human scale.
  • A very complete package besides an attractive monthly salary, that includes a mobility package (company car or others), a yearly bonus, a cafeteria plan, meal vouchers, etc.